Home » News & Politics » Meet The MAMILs (Middle-Aged Men In Lycra) | The Next Wave | Full Episode

Meet The MAMILs (Middle-Aged Men In Lycra) | The Next Wave | Full Episode

Written By CNA Insider on Monday, Mar 02, 2020 | 09:00 AM

 
Meet the Middle Aged Men in Lycra - trendy avid cyclists with money to spend. Find out what makes them tick and how retailers and brands are meeting their premium lifestyle aspirations. The Next Wave Playlist https://www.youtube.com/playlist?list=PLkMf14VQEvTZbzhpW-MHcYBwgK6pe5ASt ========== About The Next Wave: Millennial Parents. Middle-Aged Men in Lycra. Eco-consumers. New demographic groups with a rising spending power. Brands are stepping up their game in addressing their consumer needs ========== #CNAInsider #CNAInsiderLifestyle #SingaporeCycling For more, SUBSCRIBE to CNA INSIDER! https://www.youtube.com/cnainsider Follow CNA INSIDER on: Instagram: https://www.instagram.com/cnainsider/ Facebook: https://www.facebook.com/cnainsider/ Website: https://cna.asia/cnainsider